Managerialism and Fiction, or the Fiction of Managerialism: from Ayn Rand to novels for executives

  • Luis Enrique Alonso UNIVERSIDAD AUTÓNOMA DE MADRID (UAM)
  • Carlos J. Fernández Rodríguez UNIVERSIDAD AUTÓNOMA DE MADRID (UAM)

Resum

The aim of management books is to spread new theories in the field among company executives. Such publications are one of the pillars of managerialism. Perhaps the oddest manifestation of the phenomenon is novels focussing on senior executives heroically battling for business excellence through the application of a managerial technique. In this paper, we put this curious, rarely-explored literary genre under the spotlight. We not only analyse the salient features of such literature and its main ingredients but also highlight the major stylistic influence of Ayn Rand’s works. The novels of this influential neo-Liberal writer foreshadowed the new narrative form.

##plugins.generic.usageStats.downloads##

##plugins.generic.usageStats.noStats##
Publicades
2019-12-25
Com citar
Enrique Alonso, L., & Fernández Rodríguez, C. J. (2019). Managerialism and Fiction, or the Fiction of Managerialism: from Ayn Rand to novels for executives. Debats. Revista De Cultura, Poder I Societat, 4. Retrieved from http://revistadebats.net/article/view/1814
Secció
SPECIAL ISSUE 1